|| "Gregg Easterbrook is one of the country's best-known football commentators, having analyzed football on-air for ESPN and the NFL Network. MSNBC calls his ESPN blog "the best and most compelling football column anywhere." The King of Sports takes an expansive look at our biggest sport. Easterbrook explores these and many other topics: The real harm done by concussions (It's not to NFL players) The real way in which college football players are exploited (It's not by not being paid) The reason football helps American colleges to be great institutions (It's not bowl revenue.) The way football has aided the revival of American cities (It's not Super Bowl trophies) The hidden scandal of the NFL (You'll have to read the book) Using his year-long exclusive insider access to the Virginia Tech football program, where Frank Beamer has compiled the most victories of any active NFL or college head coach, Easterbrook shows how VT does things right. Then he reports on all the things wrong with football and moves to examples of how the sport can be reformed to keep it just as popular and exciting, but not as notorious. Rich with reporting details from interviews with current and former college and pro football players and coaches. The King of Sports promises to be the most provocative and best-read sports book of the year"-- Provided by publisher.